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The ROI Revolution: might be leaving traditional marketing in the dust
Keep Reading: The ROI Revolution: might be leaving traditional marketing in the dustDigital Didn’t Kill the Radio Star, But… Radio, TV, and print aren’t dead, but they’re no longer the heavy hitters they used to be. Digital marketing delivers…
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YAGs: Unlock the Doors of Success
Keep Reading: YAGs: Unlock the Doors of SuccessWe all love to talk about goals. “New year, new me.” Quarterly resets. New years resolutions. “My diet starts today.” Big plans scribbled in notebooks. But here’s…
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Marketing scams on the rise: what your business needs to know
Keep Reading: Marketing scams on the rise: what your business needs to knowLike most things, for the infinite amount of opportunities the ever-expanding digital landscape brings us, it also brings the occasional downside. One such pitfall is the proliferation…
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To boost or pay?: Social media advertising 101
Keep Reading: To boost or pay?: Social media advertising 101It’s a digital jungle out there when it comes to advertising your business, and getting lost in the weeds of Search Engine Optimization (SEO) and your competition…
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Don’t wait for stagnation: how and when to refresh your website
Keep Reading: Don’t wait for stagnation: how and when to refresh your websiteYour website might not be broken – but that doesn’t mean it’s working. A stale website can quietly chip away at your credibility, traffic, and conversions. And…
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Canva Vs Adobe: The ultimate designer show-down
Keep Reading: Canva Vs Adobe: The ultimate designer show-downAs technology continues to evolve, it seems easier now more than ever to take things into your own hands. Graphic design is one such area that’s become…
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Come out on the cutting edge: Future-proof your marketing strategy
Keep Reading: Come out on the cutting edge: Future-proof your marketing strategyThe world doesn’t wait when it comes to what’s in and what’s out. Trends shift overnight, and algorithms rewrite the rules daily. In a world that’s more…
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The App Era: Divine or In Decline?
Keep Reading: The App Era: Divine or In Decline?The Year: 2008. You’ve just traded in your pink Razr flip phone for a newfangled iPhone that seems to be everywhere these days. And that means: access…
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Snorkels On!: Diving Deeper in the Ocean of Web Accessibility
Keep Reading: Snorkels On!: Diving Deeper in the Ocean of Web AccessibilityTime to Go Below the Surface A few weeks ago, we did a shallow dive on the importance of web accessibility, so this round we figured we’d…
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What is web accessibility: and why should you care about it?
Keep Reading: What is web accessibility: and why should you care about it?Imagine This…You’re about to throw a dinner party in your new home for all your friends. You’ve been planning for weeks, prepping for days, and you’re beyond…
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Cringe-worthy campaigns: What we can learn from a branding misfire
Keep Reading: Cringe-worthy campaigns: What we can learn from a branding misfireEarlier this month, we told you about ad campaigns we loved. This time, we’re bringing you campaigns that missed the mark. But don’t worry—along with explaining why…
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Nostalgic ads: reminicising about why we love to look back
Keep Reading: Nostalgic ads: reminicising about why we love to look backThere are certain ads you never forget—campaigns that remain core memories even now and forever shape a consumer’s perspective and understanding of a product. For example, what…